Insight | 18 May 2022
My time as a marketing intern
University of Nottingham third year student Tom joined us for a few weeks as our marketing intern. Read what he got up to.
Think Action.
Act Thought.
We know conventional thinking doesn’t shape the future, diversity of perspective does. And since we like to scribble our thoughts down, here’s our journal.
Featured
Insight | 14 March 2022
The guide to building a great digital product
With around 40% of new digital products failing, here’s our indispensable guide to building a great digital product.
Insight | 11 March 2022
The complete guide to MVPs (Minimum Viable Products)
What is an MVP and why do you need one? Read our guide to find out everything you need to know about Minimum Viable Products.
Insight | 03 March 2022
How to improve user experience
What is user experience and why is it vital to the success of a digital product and, ultimately, your bottom line? We outline the steps you need to take to continually improve the UX of your product.
Insight | 30 November 2021
Optimising your fintech product with SEO
Why fintech firms should leverage the power of organic search through a long-term SEO strategy.
Opinion | 08 November 2021
The big lie of digital strategy
Why do executives fall into three comfort traps of strategic planning when the world is so unpredictable? We explain why you need to step out your comfort zone and take risks to avoid the big lie of digital strategy.
Insight | 05 November 2021
The future of data tracking for fintechs
We investigate how fintech firms can best tackle the challenges faced with the changes in data tracking.
Opinion | 28 October 2021
Fintechs and CX: who’s doing it right?
We take a look at fintechs and which challenger banks are winning at customer experience.
Insight | 27 October 2021
5 ways change is coming to the mortgage industry
The mortgage industry has been slower to adopt fintech than its financial services counterparts, but it’s catching up and we tell you how.
News | 08 September 2021
Welcome to our new digs!
We opened the doors to our new Nottingham HQ yesterday and continued our celebrations of 20 years of success and growth with Nottingham Rugby Club.
News | 21 May 2021
Supporting those who support us
We’re turning 20 on 26 June and what better way to celebrate than by raising funds for Nottingham Hospitals Charity to say thank you for caring for our hometown.
Opinion | 18 May 2021
Can a good product disrupt your customer experience?
What happens when product experience begins to overtake the experience of your entire end to end offering? We explore if exceptional product experiences can be at the detriment of your customer experience.
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