Think Action.
Act Thought.

We know conventional thinking doesn’t shape the future, diversity of perspective does. And since we like to scribble our thoughts down, here’s our journal.


Mixed race female developer sat at desk coding with white male colleague next to her

Insight | 03 August 2022

Why hire a digital product studio?

How do you know if hiring a digital product studio is the right thing for your business? We lift the lid on the pros and cons.

Four peopke sitting on a sofa on a stage talking

Insight | 17 June 2022

Learnings from #NottmDigital 2022

When you’re new to the industry, what better way to find out more about digital than at Nottingham Digital Summit 2022? Our Account Executive, Chloe Beniston, shares her key takeaways.

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Chloe Beniston

Account Executive

Young male pointing at a white board

Insight | 18 May 2022

My time as a marketing intern

University of Nottingham third year student Tom joined us for a few weeks as our marketing intern. Read what he got up to.

Young man smiling in front of a logo wall

Tom Evans

3rd Year Student - University of Nottingham

Female planning mobile app user experience on white board

Insight | 03 March 2022

How to improve user experience

What is user experience and why is it vital to the success of a digital product and, ultimately, your bottom line? We outline the steps you need to take to continually improve the UX of your product.

Optimising your fintech product with SEO hero

Insight | 30 November 2021

Optimising your fintech product with SEO

Why fintech firms should leverage the power of organic search through a long-term SEO strategy.

Three model businessmen placed on gravel around a hole

Opinion | 08 November 2021

The big lie of digital strategy

Why do executives fall into three comfort traps of strategic planning when the world is so unpredictable? We explain why you need to step out your comfort zone and take risks to avoid the big lie of digital strategy.

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James Bloor

CEO and co-founder

Close up of a human eye

Insight | 05 November 2021

The future of data tracking for fintechs

We investigate how fintech firms can best tackle the challenges faced with the changes in data tracking.

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Sean Riordan

Strategy Lead

Fintechs and CX hero

Opinion | 28 October 2021

Fintechs and CX: who’s doing it right?

We take a look at fintechs and which challenger banks are winning at customer experience.

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James Bloor

CEO and co-founder

Couple (man and woman) with man shaking another woman's hand

Insight | 27 October 2021

5 ways change is coming to the mortgage industry

The mortgage industry has been slower to adopt fintech than its financial services counterparts, but it’s catching up and we tell you how.

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James Bloor

CEO and co-founder

Two men shaking hands in front of a commercial property

News | 08 September 2021

Welcome to our new digs!

We opened the doors to our new Nottingham HQ yesterday and continued our celebrations of 20 years of success and growth with Nottingham Rugby Club.

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Helen Walters