Think Action.
Act Thought.

We know conventional thinking doesn’t shape the future, diversity of perspective does. And since we like to scribble our thoughts down, here’s our journal.

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Young male pointing at a white board

Insight | 18 May 2022

My time as a marketing intern

University of Nottingham third year student Tom joined us for a few weeks as our marketing intern. Read what he got up to.

Young man smiling in front of a logo wall

Tom Evans

3rd Year Student - University of Nottingham

Female planning mobile app user experience on white board

Insight | 03 March 2022

How to improve user experience

What is user experience and why is it vital to the success of a digital product and, ultimately, your bottom line? We outline the steps you need to take to continually improve the UX of your product.

Optimising your fintech product with SEO hero

Insight | 30 November 2021

Optimising your fintech product with SEO

Why fintech firms should leverage the power of organic search through a long-term SEO strategy.

Three model businessmen placed on gravel around a hole

Opinion | 08 November 2021

The big lie of digital strategy

Why do executives fall into three comfort traps of strategic planning when the world is so unpredictable? We explain why you need to step out your comfort zone and take risks to avoid the big lie of digital strategy.

James Bloor 800

James Bloor

Chief Executive Officer

Close up of a human eye

Insight | 05 November 2021

The future of data tracking for fintechs

We investigate how fintech firms can best tackle the challenges faced with the changes in data tracking.

Sean R 200

Sean Riordan

Strategy Lead

Fintechs and CX hero

Opinion | 28 October 2021

Fintechs and CX: who’s doing it right?

We take a look at fintechs and which challenger banks are winning at customer experience.

James Bloor 800

James Bloor

Chief Executive Officer

Couple (man and woman) with man shaking another woman's hand

Insight | 27 October 2021

5 ways change is coming to the mortgage industry

The mortgage industry has been slower to adopt fintech than its financial services counterparts, but it’s catching up and we tell you how.

James Bloor 800

James Bloor

Chief Executive Officer

Two men shaking hands in front of a commercial property

News | 08 September 2021

Welcome to our new digs!

We opened the doors to our new Nottingham HQ yesterday and continued our celebrations of 20 years of success and growth with Nottingham Rugby Club.

Helen Walters 800

Helen Walters

Chief Marketing Officer

20 things Insta

News | 21 May 2021

Supporting those who support us

We’re turning 20 on 26 June and what better way to celebrate than by raising funds for Nottingham Hospitals Charity to say thank you for caring for our hometown.

Crack in a discoloured wall

Opinion | 18 May 2021

Can a good product disrupt your customer experience?

What happens when product experience begins to overtake the experience of your entire end to end offering? We explore if exceptional product experiences can be at the detriment of your customer experience.

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